CARE GUIDE

Denim care guide – a long-term companion

Denim is one of your wardrobe’s truest blue friends. They’re with you through the seasons and on your travels, at parties and at work. Anytime, anywhere. Now, find your favourite denim pieces, care for them and wear them for a long time.

We want to inspire you to take good care of your jeans. When it comes to denim, we recommend washing it as rarely as possible, and instead using other methods to keep it clean and tidy.

Our denim expert, Suzana, will show you a few simple tips on how to wash – and not wash! – your jeans. ‘We want your denim to last longer, and there are a few simple tips on how to achieve this,’ says Suzana.

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Wash less

Our general tip, and we can't stress it enough, is to wash your jeans as rarely as possible. In fact, only when you really, really have to.

Air them out

Denim loves air! Hang your jeans outside to air out after each wear and they'll stay fresh longer. Leave them hanging overnight, or even longer.

Freeze your jeans

Yes, it's true! Let your jeans cool down and freshen them up by placing them in the freezer. To keep food fresh, you can put them in a bag.

Spot cleaning

Did your jeans get a stain? No problem! Just focus on washing those spots. Use a mild soap, rub gently and rinse with cold water.

Preparation is care

Before you put your jeans in the washing machine, turn them inside out, empty the pockets and turn down the legs.

Rare washing

Sometimes you just have to wash your jeans, and that's that. Wash at low temperatures and use as little detergent as possible. When you're done, shake the denim well and let it air dry.

Ready for grass-stain season?

Give your jeans a longer life by avoiding the washing machine. Focus on the stain. Rub gently with a mild soap, rinse with cold water and let it air dry.

Care for your denim

Denim to love. Forever.

We love pieces you can rely on. And in which you always feel comfortable and stylish. Denim is a true wardrobe hero: easy to style and perfect for everything you do. High waist, straight cut – or slim – bootcut, tapered or skinny? Whichever you prefer, there’s a pair for you. And once you’ve found your favourite Lindex denim cut, just remember its name and choose it whenever it’s time to refresh your denim wardrobe.

At Lindex, we believe in clothing for women you'll want to wear again and again, lingerie for every stage of life, kidswear made for endless play, and the most comfortable clothes for babies.

Lindex is one of Europe’s leading fashion companies, with around 440 stores across 17 markets and online sales worldwide through third-party partnerships. Lindex offers inspiring, affordable fashion, and its range spans several different concepts across womenswear, kidswear, lingerie and cosmetics.